00 Great Motion Graphic Examples
We hope you find this roundup helpful—and we hope you’ll let us know if you’ve seen any motion graphic examples we should add. Enjoy!
1) Anatomy of a Computer Virus by Patrick Clair
This animation was created for Australian TV program HungryBeast and provides a breakdown of the world’s first weapon constructed entirely out of code: Stuxnet.
https://player.vimeo.com/video/25118844?color=e3e9e9&title=0&byline=0&portrait=0&badge=0
2) Luibelle by Toondra Animation Studios
Great motion graphic examples of branded content make us very happy. Luibelle used motion in this great explainer video.
https://player.vimeo.com/video/168209559
3) Bananas by Xander Marritt and Elias Freiberger
Some of these motion graphic examples get a little weird, which we like. In this, bananas are used to symbolize life and the subconscious and conscious in this strange and quirky motion graphic.
https://player.vimeo.com/video/171576283?color=ffffff&title=0&byline=0&portrait=0
4) 29 Ways to Stay Creative by TO-FU
The inspiring minds at TO-FU give tips to stay creatively productive with this animation, which is sure to help anyone in need of a little advice.
https://player.vimeo.com/video/24302498
5) Journey Alpha by Weltenwandler Design
This beautiful motion graphic has the look of a video game, creating a feeling of submersion, but it is completely non-interactive.
https://player.vimeo.com/video/102570295?color=ff0055&title=0&byline=0&portrait=0
6) Haïkus in Motion by Sébastien Girard
This animation series brings poetry to life with expressive imagery.
https://player.vimeo.com/video/170455873
7) The ABC’s of Architecture by Andrea Stinga and Federico Gonzalez
This delightful animated rendition shows buildings associated with the world’s best architects.
https://player.vimeo.com/video/56974716
8) Blackbaud Explainer Video by Column Five
Learn about the benefits of Blackbaud via sleek animations and transitions.
https://player.vimeo.com/video/859503480?h=367f77e8e0
9) Hummingbird Automations by Column Five
A beautiful color palette, kinetic text, and exciting illustration bring you into the world of Humminbird’s tech.
10) Bitcoin Explained by Duncan Elms
Curious about Bitcoin? This motion graphic breaks down the important information about the electronic currency in three minutes.
https://player.vimeo.com/video/63502573
11) I <3 Camping by Monologue and George Zestanakis
Animations are a perfect way to introduce consumers to products and services, such as mobile apps like the one featured in this eye-catching video.
https://player.vimeo.com/video/46616230
12) Cinematics by Pier Paolo
This adorable animation illustrates the timeline of classic films and characters, bringing historic cinematic characters to life in a whole new way.
https://player.vimeo.com/video/86083265
13) How to Bloody Mary by Matteo Inchingolo
Great motion graphic examples use the medium to teach something quickly. This one shows viewers how to make a classic brunch beverage.
https://player.vimeo.com/video/172430138
14) How to Feed the World by Denis Van Waerebeke
Captivating animations are a perfect way to educate young adults and children about important issues, such as world hunger.
https://player.vimeo.com/video/8812686?color=ff9933&title=0&byline=0&portrait=0
15) Coffee in 200 Frames by Dum!Dum!
No matter the length, animations can still bring to life everyday tasks in a stimulating manner, such as this short, which illustrates the steps for brewing a cup of coffee.
https://player.vimeo.com/video/49982094
16) Be Sexy, Be Smart by PlusOne
This motion graphic, made for Soa Aids Nederland, delivers a powerful message in an accessible manner through colorful and engaging imagery.
https://player.vimeo.com/video/123717791?title=0&byline=0&portrait=0
17) A Dash of That by J-Scott
Animations are a perfect way to promote blogs and other social media outlets. This cute and colorfully designed animation promoting the Tumblr account A Dash of That is an excellent example of that use.
https://player.vimeo.com/video/37842301
18) Hummingbird Brand Explainer by Column Five
This collage-style animation is a different aesthetic approach than one might typically see in tech explainers, which is why we dig it so much.
https://player.vimeo.com/video/795739298?h=3df24e05ac
19) Subprime by Beeple
Many of these motion graphic examples help people understand difficult concepts, much like this video, which illustrates the housing market crash in the U.S.
https://player.vimeo.com/video/4240369?portrait=0
20) Chemistry and Energy Efficient Buildings by Diemo Barz
This animation, created to illustrate the results made by BASF, is a comprehensive and accessible way of conveying the information to its audience (conference attendees).
https://player.vimeo.com/video/54591976
21) Inspiration by Rafa Galeano
A colorful animation is a great way to tell a story or illustrate a conceptual thought.
https://player.vimeo.com/video/68481134
22) Unbabel Explainer by Column Five
How do you translate what a translation software does? With a bright and cheery explainer.
23) Social Media and You by Binalogue
This was made for The British Council to help them launch their brand new social media strategy pack.
https://player.vimeo.com/video/55366536?color=ff9933&title=0&byline=0&portrait=0
24) Stanley Kubrick by Hyejin June Hong
Motion graphics are a great way to illustrate the history of a product or person, like this animation about filmographer Stanley Kubrick.
https://player.vimeo.com/video/61240065
25) A History of the Title Sequence by From Form
This animation provides beautiful imagery illustrating the history of another art form: title sequencing.
https://player.vimeo.com/video/26278283?color=f0ede6&title=0&byline=0&portrait=0
26) Dropbox: Building the Future By Column Five
To recruit top talent, Dropbox needed to tell a compelling employer brand story. With this video campaign, they welcomed recruits to answer the call to the build the future.
27) Be Work Happy by WeAreFormation
This informative animation was made to explain the services provided by Krow, a company that analyzes CVs to help users find the perfect job.
https://player.vimeo.com/video/59222440?color=ffffff&title=0&byline=0&portrait=0
28) Gettysburg Address by Adam Gault
Abraham Lincoln’s famous speech is brought to life in this powerful motion graphic.
https://player.vimeo.com/video/15402603
29) How Nuru Works by Nuru Media
Learn how Nuru helps the world.
https://player.vimeo.com/video/6918609
30) Follow Your Dream by Joe Donaldson, Jay Quercia, and Gloss Creative
Motion graphics are a great way to inspire and motivate your audience, like this great example from Seneca College.
https://player.vimeo.com/video/103669710?color=ffffff&byline=0&portrait=0
31) A Guide to American Football by Cub Studio
This entertaining animation explains American football in a way that is fun and easy to understand.
https://player.vimeo.com/video/84751465?title=0&byline=0&portrait=0&badge=0
32) Academy of Business by Perception7
This great little explainer video promotes the Virtual Academy of Business.
https://player.vimeo.com/video/118920287?color=ae4349
33) Why Mozilla by Column Five
The Mozilla Foundation’s mission is to give everyone more power online. That message is perfectly brought to life by a human-centric narrative that inspires and invites.
34) The Consumer in the Tesseract by Binalogue
This explainer video was crafted to accompany the script for Publicis “Trends 2016” online platform.
https://player.vimeo.com/video/169725763?color=ff9933&title=0&byline=0&portrait=0
35) What Is Github by Github
This awesome mix of live action, 2D, and 3D animation shows you just what a powerful storytelling tool motion graphics can be.
36) Long Live New York by Y&R
This excellent animated short film delivers a poignant message about organ donations.
https://www.youtube.com/embed/8nc-lmer_TQ
37) Understanding Social Tech by Tomer Gerbi
This a great short infographic animation that quickly explains social tech in a way that is easy to understand—and engaging.
https://player.vimeo.com/video/123172832
38) Silent by Creative Artists Agency
Celebrate cinema magic with this great piece.
https://www.youtube.com/embed/KA6azZALMiE
39) How Are Samurai Films Responsible For Star Wars?!? by Whalerock Industries
This clever animation explains the connection between samurai and the popular sci-fi epic Star Wars.
https://www.youtube.com/embed/_pU6B2zEFeg
40) Chipotle’s Back to the Start by Creative Artists Agency
This touching animation was made to demonstrate Chipotle’s endeavor to provide great products while using local and sustainable techniques.
https://www.youtube.com/embed/ssYExPKMmeQ
41) Social Media Trends 2014 by 2Factory
This highlight of the social media trends of 2014 is perfectly presented in a motion graphic.
https://player.vimeo.com/video/80387678?portrait=0
42) Jaffa–Posters by PostPanic
This wonderful motion graphic commercial uses a retro feel for Finnish drink brand JAFFA.
https://player.vimeo.com/video/39473241
43) 18 Things You Should Know About Genetics by David Murawsky
This animation gives some fundamental knowledge about genetics, as well as some unusual and interesting facts about DNA, educating viewers like the best motion graphic examples should.
https://player.vimeo.com/video/28957658
44) New York Times Magazine by Vallée Duhamel
The New York Times logo is brought to life with this clever motion graphic.
https://player.vimeo.com/video/5024629
45) How Your Money Works by MuscleBeaver
This great little explainer video made into a story that explains how your money works for you.
https://player.vimeo.com/video/9754747
46) Nike Genealogy of Innovation by Golden Wolf
This fantastic motion graphic takes you through the history of Nike, from their humble beginnings through their game-changing eras.
https://player.vimeo.com/video/103324172
47) #Einstein–General Relativity by Eoin Duffy
Want to sound smart at a dinner party? Check out this great animated short that celebrates Einstein’s theory of general relativity.
https://player.vimeo.com/video/146869349
48) Reader by Marcus Eckert
Watch an explainer video covering the updates made to Zino’s iPad reader app.
https://player.vimeo.com/video/27194571
49) Success in the New Economy by Brian Y. Marsh
This informative motion graphic was sponsored by Citrus College to help people understand and prepare for tomorrow’s labor market realities.
https://player.vimeo.com/video/67277269?color=c90a1d&title=0&portrait=0
50) BBC Knowledge by WeAre17
This beautiful motion graphic made for BBC Knowledge is chock full of interesting facts and information.
https://player.vimeo.com/video/24263213?title=0&byline=0&portrait=0
51) A Better Blockchain by Tezos
Sometimes it’s challenging to communicate ideas without being on the nose. This motion graphic does a fantastic job of turning the abstract into a clear story.
52) Japan Help PSA by IAMSTATIC
This powerful motion graphic PSA highlights the devastation throughout Japan following a powerful earthquake.
https://player.vimeo.com/video/23179249?color=ffffff&title=0&byline=0&portrait=0
53) 100 Years–Armenian Genocide by 2viente
This moving animation was made to commemorate the Armenian Genocide Centenary in 2015.
https://player.vimeo.com/video/125904751?badge=0
54) Animation for a Cause by Animation for a Cause
This colorful explainer video highlights the services provided by the non-profit Animation for a Cause.
https://player.vimeo.com/video/75976263
55) Life in Hi-Fi by Motion Authors
A great motion graphic describing a new social network built around the hashtag language.
https://player.vimeo.com/video/91251467
56) Do The World A Favour by Tendril Design+Animation Inc.
This bright-colored motion graphic was made to promote the electronic recycling program in Ontario, Canada.
https://player.vimeo.com/video/15172784?color=ffffff&title=0&byline=0&portrait=0
57) The Apple Timeline by 24 Motion Design
See the history of Apple condensed into an illuminating three-minute motion graphic.
https://player.vimeo.com/video/88436632?title=0&portrait=0
58) AXN Spin–Magnet by Binalogue
This piece was created to help with Central Europe TV channel AXN’s rebrand.
https://player.vimeo.com/video/158189226?color=ff9933&title=0&byline=0&portrait=0
59) A Proud History of Canadian Whisky by Ryan Paterson and Chris DeCastro
Learn about the history of Canadian whiskey in this animated short, sponsored by Canadian Club.
https://player.vimeo.com/video/40960695?portrait=0
60) Earth Week 2014: Lights Off. Screens On. by Column Five
Learn how little actions can be helpful to the environment with this informative motion graphic.
https://www.youtube.com/embed/Yqamsks87_8
61) Zombie Survival Guide by Chris Meyer and Bettina Gericke
This zombie survival guide animation will help you get through the zombie apocalypse—a survival tip you will not get from any of these other motion graphic examples.
https://player.vimeo.com/video/100511482
62) Logic Monitor Cloud Awareness by Column Five
Sometimes you don’t need VO to tell a great story. This piece uses kinetic text to deliver the narrative in a simple, succinct way.
63) Financial Life by Transvideo Studios
A visually compelling narrative made for Mint.com, this video details the financial services provided by the company.
https://player.vimeo.com/video/22764410
64) Termites by Blacklist
Warning: This animated commercial made for Terminix features creepy bugs.
https://player.vimeo.com/video/13000311
65) On Type with Erik Spiekermann by Adobe
This beautiful rumination on typography is brought to life through beautiful illustration and animation.
66) FanDanz App Promo by Zenzuke
This colorful promotional video for the dancing app FanDanz is a delight.
https://player.vimeo.com/video/99125930?title=0&byline=0&portrait=0
67) Password Manager by Google
This motion graphic is a perfect example of interesting visuals (a la 3D animations) with clear branding (Google’s color palette) to tell a story in a unique way.
68) Skype Logo Animation by Monica Eunji Kim
This animated version of Skype’s logo highlights key aspects of the company’s service.
https://player.vimeo.com/video/22962533
69) History of Royal Enfield by Ram Singh
This stunning animation commissioned by Three Four Design is about Royal Enfield.
https://player.vimeo.com/video/51360214
70) This Is Nouns by Ordinary Folk
Let’s just say 8-bit animation never looked so good.
71) The Facts About Bottled Water by Natasha Murray
This animated infographic delivers important information about bottled water and its impact on the environment.https://player.vimeo.com/video/11892114
72) Works With Nest by Oddfellows
This great motion graphic details the usefulness of Nest, a product that turns your home into a smart house.
https://player.vimeo.com/video/141931019?color=ffffff&title=0&byline=0&portrait=0
73) The Right Blend by Bent
The cut-out animation technique featured in this motion graphic perfectly highlights Scott Naturals’ paper products.
https://player.vimeo.com/video/6803905?color=ffffff&title=0&byline=0&portrait=0
74) Welcome to the Age of No-Code by Ordinary Folk
We love when color becomes a main character to communicate a story in a more powerful way.
75) The Future of Money by Ripple
This fantastic explainer video about Ripple explains the service that grants people the ability to transfer currency to anyone in the world.
https://player.vimeo.com/video/74156943?color=f0c563&portrait=0
76) Measuring Corruption by Column Five
This motion graphic highlights the importance of cooperation between the government, police, and media to prevent, detect, and deal with corruption.
77) Just Gentle Cooking by Aggressive
A perfect integration of animation and live imagery brings the product to life in this motion graphic for Beech Nuts.
https://player.vimeo.com/video/105699952?color=e2fb2e&title=0&byline=0&portrait=0
78) We Need To Talk About Alice by Plenty
This animated short, based on Alice’s Adventures in Wonderland, was made to promote the non-profit organization Good Books, an online charity bookstore.
https://player.vimeo.com/video/140413690?color=00ffb6&title=0&byline=0&portrait=0&badge=0
79) Jack Daniel’s Label Story: “Old No. 7” by Brand New School
The story behind the creation of Jack Daniel’s iconic label is pretty cool.
https://player.vimeo.com/video/7781749?color=ff6603&title=0&byline=0&portrait=0
80) Customer Data by Amperity
Beautiful 3D animations help them tell a story outside the box—er, cube.
81) Gaian by Steffen Knoesgaard, Fredrik Ekholm, Linus Lundin, and Simon Holmdal
This motion graphic highlights aspects of the Gaian Project, a program celebrating aspects of nature.
https://player.vimeo.com/video/49594235
82) The Economy of Coca-Cola by Jot Reyes
This animation accompanies information revealed on the Bloomberg Television special Inside Coca-Cola.
https://player.vimeo.com/video/33402623
83) Nike Air Max by ManvsMachine
This short animation to celebrate Nike’s iconic footwear, the Air Max, is a sneakerhead’s dream.
https://player.vimeo.com/video/161443461?color=ffffff&title=0&byline=0&portrait=0
84) Think Blue by Sehsucht
This is a simply designed animated narrative for the Volkswagen initiative ThinkBlue.
https://player.vimeo.com/video/14954332?color=ffffff&title=0&byline=0&portrait=0
85) Business by Motion Authors
A great explainer video for Verta Media highlights keywords about the company’s services.
https://player.vimeo.com/video/78527926?portrait=0
86) Excellence at the Controls by Emanuele Colombo
This motion graphic for Alitalia promotes the company’s strong points through charming imagery and an informative narrative.
https://player.vimeo.com/video/64075562
Alitalia – Excellence at the controls from Emanuele Colombo on Vimeo.
87) The Kraken by Dead As We Know It
Enjoy this beautifully illustrated animation for Kraken Rum.
https://player.vimeo.com/video/7026256
88) T3 Player App by Motion Pixels
Here’s a great introduction video to the T3 Player App and the many features offered by the app.
https://player.vimeo.com/video/60050813
89) El Ciclo del Agua by Binologue
This is a great motion graphic video for Canal Isabel II, the company in charge of Madrid’s water supply.
https://player.vimeo.com/video/17891444?color=ff9933&title=0&byline=0&portrait=0
90) Flex Alert Program by Brainchild Creative
A short educational animation about the importance of saving energy in Southern California is a great way to educate the public.
https://player.vimeo.com/video/44771466?title=0&byline=0&portrait=0
91) What is Belicious? by Korbant
This motion graphic commercial features information about Belicious, a burger dealer in Munich, Germany.
https://player.vimeo.com/video/71697677?color=ffffff&title=0&byline=0&portrait=0
92) Royal Mail–How We Can Help Your Business Grow by Hugo & Cat
Learn about the many ways Royal Mail can help your business.
https://player.vimeo.com/video/129221559?color=f56545
93) Future, Imagine That by BITO
This co-branded commercial spot for Shell and the Syfy channel makes the most of motion.
https://player.vimeo.com/video/88139132?title=0&byline=0&portrait=0
94) Introducing the Reddit Mobile App by Identity Visuals
We’d upvote this brightly colored motion graphic introducing users to a new mobile app for Reddit.
https://player.vimeo.com/video/161938826
95) Frutto–Product Animation Video by Mark Stota
This animation video showcases the product made by Honoa, Frutto juices.
https://player.vimeo.com/video/174143252
96) Curiosity by Dan Palmer
This piece is an excellent study in kinetic text.
https://www.youtube.com/embed/8fsH8qxDDY4
97) The Planets by Andy Martin
See what life might be like on the planets in our solar system in this beautiful motion graphic series.
https://player.vimeo.com/video/85517984
98) Bauer Radio by WeAreSeventeen
This animation highlights the important facts about Bauer Radio.
https://player.vimeo.com/video/22982322?color=ea6a47&title=0&byline=0&portrait=0
99) Eneco Toon by PlusOne
Learn about Toon, a thermostat that monitors energy consumption, in this adorable motion graphic.
https://player.vimeo.com/video/107454961?title=0&byline=0&portrait=0
100) Fermi Paradox by Alex Verlan
Inspired by Dan Carlin’s Hardcore History series, this animation explains the Great Filter and the Fermi Paradox.
https://www.youtube.com/embed/12ToFNakmws
How to Make Better Motion Graphics
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